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Solutions · Food & Beverage
Ship better products, faster — without betting on pilots to find out.
Snack, bakery, beverage, and packaged-food teams use PIPA platforms for formulation, reformulation, and scale-up. From trial-and-error to predictable outcomes.
What food & beverage teams come to us for.
Reformulation under pressure
Hit a new Nutri-Score target without breaking taste, cost, or texture. Reformulation cycles that used to take quarters now have to close in weeks.
Multicomponent products are systems
Cookie with filling. Bar with coating. Beverage with bioactive inclusion. When products have multiple phases, formulation and processing decisions interact in ways spreadsheets can't capture.
Scale-up surprises
A formulation that passes sensory in the lab breaks in the extruder, the oven, or the bottling line. The cost of catching this at pilot scale is measured in months of rework.
Platform capabilities matched to food & beverage work.
The capabilities food & beverage R&D teams use most, and what they enable.
Multicomponent formulation
Design products with multiple phases as a single system — binder and particulates, chocolate and filling, beverage and inclusions. Optimizing each component in relation to the others, not in isolation.
Process optimization & digital twins
Link formulation to extrusion, baking, fermentation, and cooling. Our digital twins simulate how a recipe will behave at scale before you commit to a pilot run.
Nutrient, sensory & cost
Three-way trade-offs handled in one model. Meet regulatory nutrient profile targets while protecting taste and margin.
Shelf-life & stability prediction
Predict product stability from formulation and process data. Stop storing samples for a quarter before you know.
Where PIPA is already working inside food & beverage teams.
Eight years of AI-accelerated research inside Mars.
PHIMars's Gen-AI research assistant, powered by PIPA
MARIembedded inside the Mars Advanced Research Institute
AI-built snack brand moving at the pace of innovation.
32%less formulation spend
3products to market in 4 months
> 95%R&D cycle reduction